KEYNOTE SPEECH:
PERSON OF INTEREST

Executive Presence - all the ingredients


"Many professionals in the business world are so busy meeting deadlines, managing crisis and delivering stakeholder returns, ... "

- Lynn Baker


Brochures & Rate Card

Person Of Interest Brochure PDF
Executive Presence Rate Card
Personal Branding & Professional Positioning

PERSON OF INTEREST

Rising in the ranks of the business world, means developing a powerful personal brand and positioning oneself as an expert and a thought leader. Achieving the status of thought leader takes time, investment and a lot of planning – but the rewards for yourself, your company and your brand are well worth it.


Whether one is in the corporate world, politics or running your own business, success depends largely on your perceived value to the business and your credibility. The challenge with developing credibility is that firstly it takes time and secondly, it needs to be promoted.

Many professionals in the business world are so busy meeting deadlines, managing crisis and delivering stakeholder returns, that they do not make the time to invest in their brands and position themselves as experts in their industry. The truth is that if you are not building your brand and elevating your position in your industry, you are doing both your company and yourself a major disservice. A positive high profile adds massive credibility to any organisation and in turn attracts high quality customers, staff and even investors.

During this one hour presentation, Lynn Baker uses fascinating examples of high profile business people, celebrities and politicians who have built and broken powerful brands. You will explore what they did right and what they did wrong. The presentation also includes a guide of how to define, design and deliver a powerful personal brand. Taking a holistic view of personal branding, Lynn also shares valuable information on developing personal presence. This takes a look at the power of presenting a professional image, managing an online reputation, authoritative body language and creating credibility by slowing down.



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